About the Episode
Up Your Influence's Josh Elledge is the host of The Thoughtful Entrepreneur Podcast - a daily podcast aimed at business owners - offering everything from leadership stories to marketing and sales.
In this episode, Josh and I talk about Encore Entrepreneurs and the marketing challenges they face today. "Boomers" are not ready to retire and play golf or knit all day. They are building businesses based on their experience and their passions - they can now do what they've always wanted to do.
So how do you start marketing a business? Eyeball to eyeball is the best way to start marketing your business- it's the least expensive way to start marketing your business with the least amount of frustration. Then find your market on social media - don't try to be on all platforms and spend your time where your ideal clients are.
Josh's super power is helping entrepreneurs be seen in and on media channels. He has amazing programs to teach you and help you get noticed by the media. An amazing man with so much to teach and offer.
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