Lori Lyons

Thinking about all the social media platforms out there can feel overwhelming. There are dozens of options to choose from, each with its own strengths and weaknesses, and for small business owners, navigating and using them can be a full-time job. But it’s worth every bit of effort you put into it. Social media platforms …

I Love It, I Love It Not – Our Social Media Relationship Read More »

Marketing your stuff on the internet is getting harder and harder. As a consumer, you might have plenty of experience shopping for products online. But what about when you approach digital marketing as a business owner?  How should you do this? First, you start with a web presence that you own. But, should you have …

Website or Landing Page? Which is Which? Read More »

5 Ways to Avoid Domain Name Angst

Website images can make or break a great website. Carefully selected stock photos are okay but the absolute best is having your own branded photographs taken. I strongly suggest using a brand photographer – one that specializes in these types of lifestyle photos. Branded photos are different than headshot and newborn photos and can be …

Turning Your Website From Blah… to Amazing! Read More »

You are ready for a website and you are getting all sorts of advice from well meaning friends and family. You need this. You need that. Hire a website developer because that is what you need. You don’t need a website developer you need a website designer. I have a friend that is a graphic …

What’s the Difference?  Read More »

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