Lori Lyons

Woman blogging on her computer with a notebook and her notes

If you’ve been wondering whether blogging still matters in today’s world, the short answer is: absolutely. While social media trends come and go, your blog remains one of the most powerful – and overlooked – tools for building your visibility, authority, and business growth. In this post, we’ll explore: Why blogging is still relevant How

How to Use Blogging as the Foundation of Your Marketing Strategy Read More »

Midlife woman working on a laptop writing her origin story.

If you’ve ever agonized over what to write on your About page or how to introduce yourself at a speaking event or podcast interview, you’re not alone. Most entrepreneurs—especially those pivoting into their encore careers—struggle to tell their story in a way that feels authentic and strategic. Why? Because they’re telling a bio, not an

The Secret to Client Connection That Your Bio Can’t Deliver Read More »

If you’re like many service-based entrepreneurs—especially those navigating a midlife career pivot—you might view your website’s About page as a digital resume or a space to share your personal journey. However, here’s the truth: your About page isn’t just about you. It’s about how your story, expertise, and values align with your client’s needs and

Your About Page Isn’t About You: How to Turn Your Story into a Client Magnet Read More »

If you’re a small business owner or coach with a website, chances are you built it with your desktop in mind. But here’s the reality: the majority of your visitors are likely viewing your site on a phone. And if your website isn’t mobile-friendly, you’re not just giving them a frustrating experience – you may

Mobile Matters: How to Keep Visitors from Bouncing Off Your Site Read More »

Thinking about all the social media platforms out there can feel overwhelming. There are dozens of options to choose from, each with its own strengths and weaknesses, and for small business owners, navigating and using them can be a full-time job. But it’s worth every bit of effort you put into it. Social media platforms

I Love It, I Love It Not – Our Social Media Relationship Read More »

B More Learning Visit Website Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lori did an excellent job designing and building my website. She had great ideas about how to achieve my goals and truly brought my vision to life. She was super responsive throughout

B More Learning Read More »

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