Are you a midlife entrepreneur spinning your wheels trying to attract more clients? If you’ve been posting, networking, or podcasting your heart out — but the wrong people keep showing up — this blog is for you. Here’s the truth: You don’t need more clients. You need the right clients — the ones who energize […]
You Don’t Need More Clients — You Need the Right Ones Read More »
If you’ve been wondering whether blogging still matters in today’s world, the short answer is: absolutely. While social media trends come and go, your blog remains one of the most powerful – and overlooked – tools for building your visibility, authority, and business growth. In this post, we’ll explore: Why blogging is still relevant How
How to Use Blogging as the Foundation of Your Marketing Strategy Read More »
Thinking about all the social media platforms out there can feel overwhelming. There are dozens of options to choose from, each with its own strengths and weaknesses, and for small business owners, navigating and using them can be a full-time job. But it’s worth every bit of effort you put into it. Social media platforms
I Love It, I Love It Not – Our Social Media Relationship Read More »
Want More Clients from Your Website? Start Here. All businesses want more leads they can turn into paying clients – and ultimately into bottom-line profit, right? Your website should help make that happen. It can turn a casual visitor into a qualified lead without needing a full redesign. In fact, with a few smart updates
Simple Ways to Add Lead Generation to Your Website Read More »
Does it seem that just when you think you have your social media strategy all figured out – Facebook or Instagram or LinkedIn – then they change algorithms and BAM – all that work disappears. What should a business owner do? It’s simple – stick to a social media content strategy that crosses social media
3 Steps for Planning a Lasting Social Media Strategy Read More »
As much as it pains me to say – Congratulations to the Washington Nationals. The talking heads were right! In spite of all odds they showed up when it counted and won the World Series. And… they taught me some great business lessons along the way. Baseball is America’s National Pastime. Hot dogs, players in
I Hate the Washington Nationals But… Read More »
