Business

Female coach on a call with a client and taking notes on a computer

If your discovery calls feel fuzzy, draining, or hit-or-miss – it’s not because you’re bad at selling. It’s because you’re trying to improvise a conversation that needs a clear structure. That’s where the GUIDE Framework comes in.   Why Sales Call Frameworks Matter Most sales calls go off the rails for one of two reasons: […]

How to Lead Discovery Calls That Convert – The GUIDE Framework Read More »

Are you a midlife entrepreneur spinning your wheels trying to attract more clients? If you’ve been posting, networking, or podcasting your heart out — but the wrong people keep showing up — this blog is for you.  Here’s the truth: You don’t need more clients. You need the right clients — the ones who energize

You Don’t Need More Clients — You Need the Right Ones Read More »

Thinking about all the social media platforms out there can feel overwhelming. There are dozens of options to choose from, each with its own strengths and weaknesses, and for small business owners, navigating and using them can be a full-time job. But it’s worth every bit of effort you put into it. Social media platforms

I Love It, I Love It Not – Our Social Media Relationship Read More »

Want More Clients from Your Website? Start Here. All businesses want more leads they can turn into paying clients – and ultimately into bottom-line profit, right? Your website should help make that happen. It can turn a casual visitor into a qualified lead without needing a full redesign. In fact, with a few smart updates

Simple Ways to Add Lead Generation to Your Website Read More »

As much as it pains me to say – Congratulations to the Washington Nationals. The talking heads were right! In spite of all odds they showed up when it counted and won the World Series. And… they taught me some great business lessons along the way. Baseball is America’s National Pastime. Hot dogs, players in

I Hate the Washington Nationals But…  Read More »

For some small business owners, shopping for a website company is like shopping for a great pair of shoes and that perfect cocktail dress. For them, just the thought of shopping sends shivers of joy through them and the anticipation of spending hours in stores and malls is just too much to bear! For others,

Shopping For A Website Company Read More »

My last client was every company’s worst nightmare. They were constantly late on deadlines. They wanted to tweak every detail. They changed the content so many times that we were way out of scope of the project with number of revisions. THEN they were upset about the extra billing time. And – to top it

I Wanted to Fire My Last Client! Read More »

Who is your “go to person?” Who do you call when you need a plumber or have a car repair or need a new dentist? Everyone knows a person that knows someone.  Jerry Seinfeld had “a guy.” Are you “that person?” How does one become “that person?” I’m a very loyal customer. I always ask

Working the Connectwork – Be a Connector Read More »

Love them or hate them or are indifferent – the Alabama Crimson Tide is one heck of a football team dynasty. Growing up in Georgia – if you are a TRUE Georgian sports fan – you are either a Jacket or a Bulldog. For me, Georgia Tech was always #1 in our house – my

What I Learned From Nick Saban Read More »

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