Branding

Thinking about all the social media platforms out there can feel overwhelming. There are dozens of options to choose from, each with its own strengths and weaknesses, and for small business owners, navigating and using them can be a full-time job. But it’s worth every bit of effort you put into it. Social media platforms […]

I Love It, I Love It Not – Our Social Media Relationship Read More »

For some small business owners, shopping for a website company is like shopping for a great pair of shoes and that perfect cocktail dress. For them, just the thought of shopping sends shivers of joy through them and the anticipation of spending hours in stores and malls is just too much to bear! For others,

Shopping For A Website Company Read More »

Content Marketing

Not so long ago about the only thing we had to worry about distinguishing  was a feature or a benefit for a service or a product. I remember grueling sales trainings where all we did was role play features and benefits – Oh M Gee!  Now, we have to not only worry about features and

What is Content? Read More »

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