Tonya Lachey is a speaker, author, entrepreneur and survivor. We had originally designed a website for Tonya’s spa, which she later sold, including her new website as an asset. Now, Tonya has written a best selling book that is in possible works for a movie.
We determined that a one page website would suit her current needs and allow her to expand as her businesses and roles change. The challenge was to tie in 3 entirely different personalities of Tonya – children’s book author, health food expert (and upcoming recipe books) Celebrity Masseuse author – a memoire and finally, a cancer and life changing accident survivor.
For Tonya’s website, we started with a strong color palette based on photos that Tonya already owned. Ultimately this will form the base for her visual brand. We wanted a personal site, one that was presented in first person so the visitor would connect immediately with Tonya.
The end result is a website that is easy to navigate and fully represents her various businesses. It will be expandable as she completes her books and starts to ramp up her speaking business.